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Thursday, October 10, 2024

• OI member Mark Morin, Strategies.ca, will lead our first discussion on his latest for the OI blog, ‘A Brief History of Personalization: From the General Store to Generative AI.’ 
• Our second discussion topic will be announced Tuesday, October 8, 2024.

Thursday, October 17, 2024

• OI member Chad S. White, Oracle Digital Experience Agency, will lead our first discussion on his latest for the OI blog, 'Why Email Marketers Shouldn't Bother Fighting the Power.'
  
• Our second discussion topic will be announced Tuesday, October 15, 2024.

Thursday, October 24, 2024

• OI member Tom Wozniak, Optizmo, will lead our first discussion on his latest for the OI blog, ‘Where is the Line When it Comes to AI Usage Disclosure?’ Wondering what you need to say about your use of AI? Tom works through this with us, providing a framework. Take a read and bring your thoughts!
• Our second discussion topic will be announced Tuesday, October 22, 2024.

Thursday, October 31, 2024

• OI member Chris Marriott, Email Connect, will lead our first discussion on his latest for the OI blog, ‘2024 State of ESP Buyers’ Top Challenges and Wants.’ These are the results of our annual ESP survey; we presented them in a webinar on October 8, but this is your chance, as OI members, to discuss. Take a read (or watch the webinar on-demand) and join us!
• Our second discussion topic will be announced Tuesday, October 29, 2024.
• I’ll be traveling on Halloween, so Chris is not only going to lead our first discussion, he’s graciously agreed to moderate as well!

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