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Upcoming OI-Members-Only Live Zoom Discussions
Thursday, November 7, 2024 OI member Nick Crawford, Twist Consultancy, will lead our first discussion on his latest for the OI blog, ‘From Email to Omnichannel: Evolving our role in a changing marketing landscape.’ Thursday, November 14, 2024 OI member Elizabeth Jacobi, MochaBear Marketing, will lead our first discussion based on her latest for the OI blog, ‘Beyond the Inbox – Creating Synergy with Email and SMS.’ Thursday, November 21, 2024 OI member Ryan Phelan, RPEOrigin, will lead our first discussion on his latest for the OI blog, ‘2024 taught me 4 big lessons.’ Thursday, November 28, 2024 No OI Live -- enjoy your Thanksgiving if you celebrate! Thursday, December 5, 2024 OI member Jennifer Nespola Lantz, Kickbox, will lead our first discussion on her latest for the OI blog, ‘Is Sunsetting Your Email Subscribers Killing Your Email Program?’ Thursday, December 12, 2024 OI member Dela Quist, Ask Dela, will lead our first discussion on his latest for the OI blog, ‘Understanding Unsubscribes: A Fresh Perspective for the Holiday Season.’
Save the Date! Super Early Bird Pricing Ends December 13, 2024!

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Latest Email Blogs

Dela Quist

05 November 2024

Understanding Unsubscribes: A Fresh Perspective for the Holiday Season

Today, I’d like to share some insights into unsubscribes—an approach I’ve used for years and highly recommend, especially with the holiday season approaching. Unsubscribes can feel alarming; they’re often seen as a sign that something is wrong with y...

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