Tim Watson is the Founder of Zettasphere. 1. How did you get started in email marketing? My first experience of email marketing was a little unorthodox. Little did I know it was the first step into many years of email. And it’s a secret I've never shared until now. Back in...
Tink Taylor is Founder and COO of dotDigital Group PLC. How did you get started in Email Marketing? Via being a windsurfing instructor! I’ll explain… I started my career as a computer programmer working for an organisation in the UK called Sequent Computer systems that were later acquired by IBM. During...
How did you get started in Email Marketing? I was working for American Express and I had been eyeing the digital side of the business for a few years, but it was still really tiny. Finally, in early 2000 they started to grow the digital team and I jumped at the...
(Andrew Kordek is the Co-Founder and COO of Trendline Interactive) How did you get started in email marketing? It started by accident in 1999 when I was in software sales and looking for ways to increase my production. One day, I stumbled upon the power of mail merge in outlook and...
1. How did you get started in Email Marketing. I was working for IndyMac Bank running a huge direct mail operation when I saw the handwriting on the wall and got out of mortgages. In 2007 I ended up getting hired by Live Nation to be their VP of Direct Marketing,...
Andy, aka Captain Inbox, is the Email Oracle at Pure360. 1. How Did you Get Started in Email Marketing Even though the education system and I didn’t get on, I picked-up programming pretty quickly during a job fixing and building (then new) Pentium4 PCs at a local business equipment company, so...
Editors Note: Today we start a new series of blog posts to introduce and interview the amazing members of Only Influencers. We start with Loren McDonald, someone I've known for as long as I've been in the industry. 1. How Did you Get Started in Email Marketing I was first exposed...
The short answer is that current clients will not notice anything different, per se, what they will experience is an opportunity to have an expanded set of capabilities. If you are happy with the way things are, you are going to be happy with what's coming. If you want more and...
George: We had a client in the travel industry, an extremely narrow vertical, looking at how they were sending mail and the days of the week they were sending mail and looking at the days their competition was sending mail on and they found there was a whole in the...
Today we launch a new feature at Only Influencers: Meet the Influencers, an interview with one of the membership. I can think of no one better suited to kick off this feature than my first interviewee: Loren McDonald. I've known Loren for nearly 10 years and always enjoy catching up with...