LiveIntentional Weekly: Why Everyone Needs ESP

This week, Only Influencer’s partner LiveIntent explains how email marketing has been re-invigorated by advances in ESP technology and how a solid email program can lead to polygamy in the woods of Vermont with Wilford Brimley and the ghost of Bruce Willis…metaphorically speaking…

Over the past 4 years, cutting edge online advertising and marketing platforms like Salesforce, Oracle, and IBM have spent over $5 billion dollars buying up email service providers (ESPs). But why invest so much money in email – a technology older than the actual “internet” itself?

This week, Only Influencer’s partner LiveIntent explains how email marketing has been re-invigorated by advances in ESP technology and how a solid email program can lead to polygamy in the woods of Vermont with Wilford Brimley and the ghost of Bruce Willis…metaphorically speaking…