As email marketers, we’re focused on nurturing human relationships in our work. But sometimes we get so caught up in chasing trends and the latest AI model that we forget about the person in our strategies. In mid-October, my wife and I welcomed our second child into the world. Paternity leave...

As Q4 and the holiday madness swings into high gear, I want to look back at everything I've learned in the last 12 months, at how that shaped our business and my conversations with marketers and executives, and how it will affect our communal outlook and planning for 2025 and beyond....